Start Your Airbnb Business in Marseille

Build an Airbnb business in Marseille with Houst

Marseille draws tourism across a long summer season and city breaks through the rest of the year, and it has tightened its short let rules sharply since 2025. That suits professional operators in France: compliant stock is limited, and the owners running it need someone who understands the position. Whether you want to co-host or build an Airbnb business, the same things stall most people: finding owners, pricing well and running guest operations at scale. As a Houst partner you get the training, the software and the owner leads.

Operating Partner launching their Airbnb business in Marseille with Houst's partnership program. Streamlined operations include automated guest messaging, cleaning requests, and payment tracking to support business growth.
Image of Houst property management software dashboard notification for a new clean request in Marseille for Airbnb business owners.
Operating Partner launching their Airbnb business in Marseille with Houst's partnership program. Streamlined operations include automated guest messaging, cleaning requests, and payment tracking to support business growth.
Image of Houst property management software dashboard notification for a receipt of new payment in Marseille for Airbnb business owners.
Operating Partner launching their Airbnb business in Marseille with Houst's partnership program. Streamlined operations include automated guest messaging, cleaning requests, and payment tracking to support business growth.
Our partnership track-record:

24 homes

Average portfolio after year one

1-2 months

Time to first earnings

50/50

Revenue split on every booking

24 homes

The average amount of properties after 1 year in business.

20%

The average commission on each guest booking

1-2 months

The average time it takes our partners to start earning.

Who can become a partner?

From solo co-hosts to established property managers, there is a route in whatever stage you are at.

Become an Airbnb co-host in Marseille without owning property

You want to run short lets for other people but do not own property in Marseille yourself. Co-hosting is the lowest cost way into the market and it is how most partners start. We train you on pricing, listings, guest management and the registration rules, then pass you owner leads in Marseille so your first properties come from us rather than cold outreach.

Already hosting one or two places in Marseille

You host your own apartment and you have registered it with the city, so you know how much sits behind a compliant listing here. Growing past two or three units usually breaks the setup, because cleaning, linen and guest messaging stop fitting around a day job. Partnering gives you the systems and the local team to take on other people's properties without hiring first.

Add short let management to your agency

You run a letting or estate agency in Marseille, or you are close enough to the industry to have seen the demand. Offering short lets properly means new pricing, registration and change of use checks, and a different guest operation to a standard tenancy. We supply the platform, the training and the brand so you can run it under a system that already operates across 27 cities.

Build an Airbnb business across Marseille

You want a management business across Marseille and the surrounding coast rather than a handful of units. That means territory, staff and a pipeline of owners. We give you the operating model, the technology and the lead flow, and you build the local business on top of it.

Airbnb business in Marseille: Illustration of upcoming booking notifications and Airbnb revenue on Houst's partner platform interface, demonstrating streamlined short-let property management.
Airbnb business in Marseille: Illustration of upcoming booking notifications and Airbnb revenue on Houst's partner platform interface, demonstrating streamlined short-let property management.
A dashboard screenshot image of an Airbnb business in Marseille showcasing upcoming booking details, including check-in dates, booking revenue, and guest profiles to optimize short-let property management and running an Airbnb business in Marseille.

Who finds the properties

This is the question every applicant asks. Houst generates owner enquiries through search, referrals and paid channels, and those leads go to the partner covering that area. You are not starting with an empty pipeline. You will still win properties locally, through agents, building managers and word of mouth, but the first ones normally come from us.

Why Marseille works for short let operators

Demand peaks over a long summer season on the coast and around the Vieux-Port, with city breaks, events and business travel through the rest of the year.

The rules have tightened. Since 2025 a primary residence can be let as a whole home for up to 90 nights a year, down from 120. Every furnished tourist let must be registered and show its number on the listing. A second home needs a change of use authorisation, and since 2025 that comes with compensation.

That is a barrier, and it is also the opportunity. Compliant stock is limited, and owners need someone who keeps them inside the cap and the registration rules, including mid-term furnished lets outside the 90 nights. Operators who know the position win properties that others cannot service. We cover all of it with partners during training.

Airbnb business in Marseille: Get started with Houst's property management platform to supercharge your property business, featuring an intuitive booking calendar for streamlined Airbnb operations.

We only get rewarded when you do well

Total entry cost is 10,000 euro. You pay a 2,500 euro deposit at signing and a 2,500 euro set-up fee, then 500 euro a month across your first ten months. Bookings split 50/50 from day one. Systems, sales, growth, marketing and full guest support are included.

10,000 euro
Total investment
50/50
Revenue split per booking
2,500 euro
Joining fee upfront
10 months
Payment spread over
Airbnb business in Marseille: Maximise your profits with Houst's expertise in managing short-let properties, featuring insights into bookings, total properties, activity logs, and upcoming cleans.
Airbnb business in Marseille: Maximise your profits with Houst's expertise in managing short-let properties, featuring insights into bookings, total properties, activity logs, and upcoming cleans.
Airbnb business in Marseille: Maximise your profits with Houst's expertise in managing short-let properties, featuring insights into bookings, total properties, activity logs, and upcoming cleans.
Airbnb business in Marseille: Maximise your profits with Houst's expertise in managing short-let properties, featuring insights into bookings, total properties, activity logs, and upcoming cleans.
Insight into running an Airbnb business in Marseille with real-time data on total properties and scheduled cleanings, ensuring smooth operations and guest satisfaction.

What a Marseille property earns

The calculator below uses Houst booking data for Marseille. A two bedroom property averages 175 euro a night at 70% occupancy, which is around 45,000 euro in booking revenue over a year. Change the inputs to see what a portfolio of that size returns to you as a partner.

GET A MORE ACCURATE ESTIMATE

Properties in your portfolio

25 properties Typical year 1

Average daily rate

€175.07

Occupancy

70%

Annual booking revenue managed

–

Your share, per year

–

Estimates based on current average daily rates and occupancy in your market. Actual earnings vary by property, area and season.

FAQ

Are Airbnbs legal in France?
Yes, with conditions set nationally and tightened locally. In Marseille a primary residence can be let as a whole home for up to 90 nights a year. Every furnished tourist let must be registered and show its number on the listing. A second home needs a change of use authorisation, which now comes with compensation. Partners run homes within these rules, and we cover them in training.
Are Airbnbs legal in France?
How profitable is an Airbnb business?
It depends on the homes you run and how well they book. Houst booking data puts a two bedroom Marseille property at around 175 euro a night at 70% occupancy. As a partner you earn a share of the management commission on every booking, so income grows with the number of homes in your portfolio.
How profitable is an Airbnb business?
Which city is best for an Airbnb business?
The best city is one where demand is strong and you can stay compliant. In France, Houst booking data puts a two bedroom home at around 356 euro a night in Paris, 189 euro in Lyon and 175 euro in Marseille. Higher rates come with tighter rules, so operators who understand the local position have the edge.
Which city is best for an Airbnb business?
How much do Airbnb cohosts get paid?
As a Houst partner you earn a share of the management commission on every booking you run. In France the split is 50/50 from day one, so your income grows with the number of homes you manage and how well they book.
How much do Airbnb cohosts get paid?
How much does it cost to be an Airbnb co-host?
With Houst the start-up investment in France is 10,000 euro. You pay a 2,500 euro deposit at signing and a 2,500 euro set-up fee, then 500 euro a month across your first ten months. You do not need to own or rent property, because you manage homes for owners we refer to you.
How much does it cost to be an Airbnb co-host?