Brighton city centre sits at the heart of one of the UK's most visited seaside destinations, within walking distance of the seafront, the Royal Pavilion, The Lanes and the Brighton Centre conference venue. The combination of leisure visitors, conference delegates and event travellers from London creates consistent demand year-round, with occupancy peaking sharply during Brighton Festival in May and Pride in August. Its direct train link to London Victoria, just over an hour away, makes it the default choice for domestic short-break guests and the city's strongest performing short-let location.