Bloomsbury sits just north of Covent Garden, built around its Georgian garden squares, the British Museum and the University of London colleges. Houst manages short lets across the area, from mansion-block flats near Russell Square to period flats around Lamb's Conduit Street and Marchmont Street, and handles pricing, guests and cleaning so you earn without the day-to-day work.
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The commission is based on the property type and location
List on Airbnb, Booking.com, Vrbo, Google and more. Listing on several platforms reaches museum visitors, visiting academics, families of students and international travellers arriving at the nearby stations.
Our pricing data puts a two-bedroom, one-bathroom short let in Bloomsbury at an average of £361 a night with 72% occupancy. That works out at around £95,000 a year before costs. We took four readings across the area, on Great Russell Street, Gower Street, Lamb's Conduit Street and Marchmont Street, and averaged them. Nightly rates ran from £322 on Gower Street to £434 on Great Russell Street.
Demand runs all year, with peaks in summer and around university events, and a lift in December. Visiting academics and families keep weekdays booked. Figures will vary with size, finish and exact location.
The team is professional, responsive, and truly understands what it takes to manage short-term rentals effectively.
I’ve been incredibly lucky with Alex Taylor: professional, friendly, and always helpful. He’s handled everything brilliantly - I’d give him 6 stars if I could.
For the past year, my Houst contact has been incredibly helpful - coordinating repairs, upgrades, and even being on-site when needed. Super reliable and accommodating.
The staff is available 24/7. Messages sent are replied to very quickly. The information about the properties is detailed and clear. Everything goes very smoothly.
The house is well maintained and clean, the dashboard provides up to date and historical information & the guests are taken care of.
I have had a brilliant experience renting my property through Houst. Everyone has been very hands on and contactable which has really put me at ease.
Get a free estimate, book a 15-minute call, then go live. We handle listings, photos, pricing and guest support.
Our performance-based fee from 12% covers cleaning coordination, guest messaging, listing optimisation and smart, event-aware pricing. We handle multi-platform distribution and day-to-day operations to keep calendars full while protecting rates. Short-term rental management made simple.
Before you list, check the short-let rules that apply in Bloomsbury. It sits in the London Borough of Camden, where the London-wide 90-night rule applies.
See the full guide: London short-term rental regulation.
Bloomsbury suits short lets because it is calm, central and close to major stations. The British Museum and the garden squares draw visitors all year, the universities and hospitals bring academic and medical guests, and Lamb's Conduit Street adds independent shops and places to eat. Russell Square, Holborn and Goodge Street stations are close by, and King's Cross St Pancras and Euston are a short walk north.
Housing is mostly flats: mansion blocks around Russell Square, Georgian terraces converted into flats around the squares, and smaller flats above the shops on Marchmont Street, which suit couples, visiting families and longer stays. We manage across Bloomsbury and the areas around it, including Fitzrovia, Covent Garden, Clerkenwell and Soho. For the wider city, see Airbnb management in London.
Find out what your Bloomsbury property could earn with Houst.
See how much more hosts can earn with Houst. We provide, on average, 56% more rental income for Airbnb management in Bloomsbury.
We are the world's largest Airbnb management company specialising in short-term lets.
We were founded in 2015 and are now present in 29 cities around the world, from Bristol to Brisbane.
Whether you’re a seasoned host or just starting out, with Houst you can make the most of every guest stay.
